Left Coast Tee
Left Coast Tee founders Gary Wasserman and Steve Sockolov have nearly 80 years experience in the men’s and women’s apparel industry. While working in both the retail and wholesale arms of the fashion industry, they recognized a definite need developed in the marketplace for an affordable luxury tee shirt.
Dissatisfied with the mass market and promotional tee shirts that were emblazoned with logos or messages, consumers were looking for a relaxed and refined way of dressing that was more fashion focused and less underwear based. Men wanted essential shirts that could effortlessly adapt with the other high quality clothing in their wardrobes.
Embracing the challenge, Gary and Steve realized they must start at the beginning with the right fabric, the correct colors, the perfect fit and the ideal finish. This vision evolved into the men’s shirts you see today at Epic Mens.